Social media marketing
Likely the easiest and fastest way to reach your customer is through social media marketing. In the US alone, there are 230 million monthly active social media users, 71% of the total population. Chapter IV Consulting helps you navigate through the platforms and find the best fit for your business.
Search engine marketing
According to studies, the digital consumer interacts with social media apps first prior to moving on to intent-based search queries such as Safari for iPhone users and the Google Search app for Android users. Understanding this sequence is especially important when we help you design touch points and media spend.
Video is one of the most powerful marketing tools right now. Not only does it allow you to tell your brand story in a meaningful way, you can also target very specifically and connect with your audience in mere seconds.
Get in front of an even larger audience with rich media and specialized targeting based on interests, user behavior and demographics. Google Display Network alone reaches 90% of internet users worldwide.
Email is still the preferred way to communicate with customers and this trend will continue in the future. With the rise of artificial intelligence and interactive email customizations, this tactic will continue to dominate marketing and drive high revenue.
shopping product ads
E-commerce continues to grow notably faster and Google steadily drives a significant share of traffic and online orders. Retailers benefit tremendously from shopping ads. Allow us to incorporate this into your marketing plan.